We help our clients increase their online exposure by providing them with targeted and effective search engine optimisation campaigns.
Search Engine Optimisation or SEO, is the process of affecting the visibility of a website or a web page in a search engine's natural search results. Businesses use search engine optimisation as an effective way of building natural traffic to their websites and thus increasing the amount of potential customers that view their products or services. Unlike Pay Per Click, SEO campaigns can take time to generate results, but those rankings and levels of traffic that can be achieved can take your business to the next level.
Here at Miltec Digital we use targeted search engine optimisation (SEO) campaigns to build natural search traffic to our client’s websites, helping them to increase the number of potential customers that view their products or services online, which in turn, increases potential lead generation opportunities. We have been running successful campaigns for businesses across Cheshire and the rest of the UK for well over 10 years, and we believe that our industry knowledge is second to none. Like any decent SEO agency we always strictly adhere to Google's quality guidelines (of which there are many) – and everything we do is totally transparent and relayed back to our clients, that’s the way we do business.
Research - Research plays an absolutely vital role in all of our SEO projects. Every client is unique, their products and services are all vastly different and their target industries and demographics are usually highly specific. Drilling down into these specific details provides vital insights that can be invaluable when developing an exceptional campaign that will deliver equally exceptional results.
Analysis - The next stage in our process is in depth analysis of the online competition. Which keywords are generating significant traffic? What type of content is delivering results in the SERP’s? Where can we effectively source high quality backlinks for our client? These are all questions that require in-depth analysis and the results of that analysis provide the backbone for our campaigns.
Creation - Now we can move into the creative phase of the process, using all the information from our research and analysis we can craft engaging copy that will not only appease search engines, but engage potential visitors and provide them with the answers that there looking for. In short - without unique, engaging copy that appeals to the target demographic, the whole process with fail.
Outreach - Backlinks use to be ‘the be all and end all’ of SEO 5 years ago. Things have changes drastically over the last few years, backlinks are still important today but the way we view them has completely changed, it really is a case of quality over quantity and the true value of an SEO agency is the ability to source these quality backlinks for their clients.
Reporting - Our clients play a vital role in all of our campaigns, the closer we can work together the more chance of success we have. Education and reporting are two things that we take very seriously, if we can educate our clients and keep them up to date with campaign developments then trust is developed and that is something that we value above all else. Relationships are everything to us.